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Monday, September 1, 2014

Analyze the impact of global forces on business practices and (2) assess the impact of culture and diversity on business practices


You have been asked by a CEO of a multinational enterprise to evaluate whether or not his company should begin a business enterprise in Brazil. Write a 2 page memo to the CEO explaining why or why he should not start a business in this country. This is potentially a multi-million dollar venture and you are addressing a CEO. Please keep this in mind.
There are 2 specific learning outcomes: (1) analyze the impact of global forces on business practices and (2) assess the impact of culture and diversity on business practices
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