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Wednesday, April 9, 2014

Crisis management

In 500 word write an essay by selecting a specific brand that has been through a crisis, describe the problem and the causes behind it, and the measures the brand took to successfully solve this threatening situation.. The Harvard referencing sys

tem is must for references.
important question to be cover :
Explain the major problem that faced the brand and identify its causes.
Describe the strategy the brand adopted to successfully cope with the threatening situation. attached a case study for Johnson and Johnson in a same mater

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