Define social media. Does your brand use social media to communicate with its target market/potentials? Can you describe what kinds of messages it delivers via this format, and what marketing communication purpose you think these messages serve?
2.Define and explain the ‘survey’ as a market research method. Offer an example of your brand’s use of a survey and, via analysis of select questions in this survey, describe what kind of information you believe your brand is looking for amongst its targets.
3.Define lifestyle segmentation. Identify one example of a product or service from your brand that you believe targets one of Roy Morgan’s ‘value segments’ and explain why you think this product/service is aimed at this segment.
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2.Define and explain the ‘survey’ as a market research method. Offer an example of your brand’s use of a survey and, via analysis of select questions in this survey, describe what kind of information you believe your brand is looking for amongst its targets.
3.Define lifestyle segmentation. Identify one example of a product or service from your brand that you believe targets one of Roy Morgan’s ‘value segments’ and explain why you think this product/service is aimed at this segment.
Click Here For More Details on How to Work on this Paper…………..
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