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Saturday, June 21, 2014

HOW A BUSINESS ENTERPRISE FROM THE STUDENT’S HOME COUNTRY HAS MADE A CONTRIBUTION TO GLOBAL ENVIRONMENTAL SUSTAINABILITY

For the purposes of this assignment “a business enterprise from the student’s home country” can also include multinational businesses operating in the student’s home country but the focus should be on environmental sustainability activities that the business undertakes in the student’s home country. For example, if a student chooses Coca Cola in China – the focus should be on environmental sustainability activities that Coca Cola undertakes within China. 

Where a company with global operations undertakes local activities as part of global programs to enhance environmental sustainability, global contribution needs no further explanation. If the chosen company is a small, local enterprise the link between their local activity (composting waste, reducing water use, for instance) and environmental sustainability on a global scale will need to be made explicitly. This could be by replication — finding out how many similar enterprises there are and showing how big the impact would be if they all followed the example of the local business. It could also be argued philosophically — that the local contribution, however small, was a contribution to the global cause.

In summary, the contribution must be by a business in your home country to global environmental sustainability.
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